My first impression was that it wasn't that great. Especially something with peanut butter. But the more you eat, I can slowly appreciate it's subtleness as a snack and eventually devoured the whole bag over a few sittings. A bit too bland for my liking as I like flavours that really grab you but I can see the joy for those who like the sensation numbed down a notch.
Not really my cup of tea but still very keen on experiencing some of their other products.